1. Who We Are
Apex Vista UK Ltd is an online retail company operating at https://apexvista.co.uk, registered in England and Wales. Our registered address is 11 Leith Close, Slough, UK. We are the data controller for personal information you provide when using our website, placing orders, or contacting our team. You can reach us at info@apexvista.co.uk or by calling +44 7450 221 713.
2. Information We Collect
We collect information you provide directly to us, including your name, email address, phone number, delivery address, and payment details when you place an order. We also collect browsing data (pages visited, time on site, referring URLs) via cookies and similar technologies to improve our service and personalise your experience.
3. How We Use Your Information
We use your personal data to process and fulfil orders, send order confirmation and dispatch notifications, respond to enquiries and provide customer support, send marketing communications where you have opted in, improve the performance and content of our website, and comply with our legal obligations under UK law.
4. Legal Basis for Processing
Our processing is based on the following grounds: Contract performance (to fulfil your orders), Legitimate interests (fraud prevention, website improvement, internal analytics), Consent (email marketing — you may withdraw this at any time), and Legal obligation (tax records, compliance requirements).
5. Sharing Your Data
We do not sell your personal data to third parties. We share data only with service providers who process it on our behalf — including our email delivery provider, payment processors, and delivery partners — under strict data processing agreements. All our processors are GDPR-compliant.
6. Data Retention
We retain order and customer records for seven years to meet HMRC requirements. Marketing preferences and browsing data are retained for no longer than two years from your last interaction. You may request deletion of your data at any time, subject to our legal retention obligations.
7. Your Rights
Under UK GDPR you have the right to access the personal data we hold about you, correct inaccurate data, request erasure of your data, object to or restrict our processing, data portability, and to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk. To exercise any right, contact Apex Vista UK Ltd at info@apexvista.co.uk or write to us at 11 Leith Close, Slough, UK.
8. Cookies
We use essential cookies (required for the website to function), analytics cookies (to understand how visitors use the site), and marketing cookies (to serve relevant adverts). You can manage cookie preferences at any time via our Cookie Policy page.
9. Security
We use SSL/TLS encryption for all data in transit. Payment card data is processed by PCI-DSS compliant payment providers and is never stored on our servers. We conduct regular security reviews and access is restricted to authorised personnel only.
10. Changes to This Policy
We may update this policy from time to time. Significant changes will be communicated via email or a prominent notice on our website. The date at the bottom of this page shows when it was last updated.
Questions about this policy?
info@apexvista.co.uk